The Concept Guide
Learn the process of how to create successful and meaningful design concepts, and the tools and techniques that help to develop them.
Not sure how to start a new project?
Struggling to develop a meaningful response?
The key is process.
Start with a strong foundation
Learn the processes that create unique and meaningful conceptual approaches that are built and developed using background research and disciplined investigation.
Don’t struggle with a lack of understanding, knowledge or inspiration, use tried and tested consistent and innovative architectural responses, provided via a library of ideas and literal approaches.
Learn the tools, techniques and principles required to put you in front of the starting blocks, and kickstart your design development each and every time.
This kit is for anyone struggling with or looking to understand the methods, techniques, and tools required to develop successful and meaningful conceptual design responses.
Alvaro Siza, Rem Koolhaas, Norman Foster and Peter Zumthor, this is not for you. Also:
…this is not for you either
This kit is focused on the procurement and development of architectural design concepts. The core of the lessons taught here are the essential steps to building a firm conceptual foundation from inception through to completion.
What do I need to open these files?
For the handbooks and documents you’ll need Adobe Acrobat and/or any web based browser to open them, and for the 3D concept blocks; SketchUp. All of these programs are readily available for free via their associated websites.
Is this for interior and landscape design as well?
Whilst focused solely upon architectural design, there are significant overlaps between all three of these professions, and so yes the processes and techniques discussed are very transferable.
Is this kit suitable for all levels of students and architects?
Yes, this kit breaks down the complexities of the subject into bite-sized chunks that are extremely easy to digest and implement.
Will my payment method be secure?
100% yes. We’ve partnered with Stripe and PayPal to handle the billing and provide a secure 256-bit encryption. We take every step available to us to help keep your transaction safe.
What happens if I lose my copy after I’ve purchased it?
We’ll send you another one!